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Digital Editions: the Solution to print without paper.
The Situation : If your company uses printed material to promote your business, then you’ll understand the costs & turn-around times involved as well as the possible waste. Too often, brochures, catalogues, newsletters and other publications are over-printed and, if undistributed, cost storage space. On the other hand, budget limitations may hamper your desired print runs. Readers may also discard or mislay your publications which equates to losing them. If this sounds familiar, you’ll appreciate the value of Digital Editions.
The Solution : SEE CHANGE specializes in Digital Edition services, using unique technology to create true digital replica versions of print publications (e.g. eBrochures, eNewsletters, eReports, eCatalogues, eDirectories) delivered via the internet in original print quality. Viewable in the same format in both Online & Offline modes, Digital Editions are extremely interactive, invite browsing and offer multimedia options like videos, audio podcasts, flash animations & pop-up texts to highlight your messages. Smart hotlinks to websites bring access to in-depth information. Bridging the gap between print & websites, Digital Editions represent an emerging, highly cost-effective way of branding suited to today’s cross-platform environment.
eBrochures - eReports - eNewsletters - eCatalogues - eBooks - eZines - eDirectories -
While traditional printed materials are still expected by many customers, Digital Editions are quickly gaining popularity for their unique selling points:
- • Sharply cut back print costs and eliminate postage & handling fees. Reduce print volumes and save dramatically. Manage any marketing/communication budget cuts with ease.
- • Unlimited distribution. Expand your market reach worldwide instantaneously, even to remote places. Send your ebrochure to prospects around the globe and create a viral effect with an “Email to a Friend” option at no cost to you. Respond to requests for information from anyone at any time. Target new prospect lists.
- • Access additional information. Rich media creates great product awareness & interactive customer engagement. Browse through content, experience videos & podcasts, print options, use pop-up texts and relevant hotlinks to your website for customers who need more information on your products & services.
- • Track your ROI. Unlike traditional printed materials, you can track how many times your digital edition is downloaded and how many orders you received from its distribution.
- • Update & customise at any time with speed & efficiency. No need to reprint if your offerings or price points change, or if you prefer to customise and target your messages to specific audiences. Refresh data easily.
- • Viewable anytime, anywhere, Online or Offline. No separate viewer software needed to download, giving you instant access. Working with pre-press artwork, sophisticated compression technology preserves original quality with resulting light files and quick downloads.
- • Earth-friendly. We work for sustainability and support CSR initiatives. Offer environmentally-aware customers a Green option.
- • Archive. Never run out of copies and get rid of unnecessary storage boxes.
- • Look smart and innovative. Digital Editions give the clear impression that you’re ahead of the curve and well-positioned for the future. Customers like to do business with savvy companies who can think outside the box.